How it started

Our
story.

I was 16 when this started. Not with a plan, not with a business idea, just with curiosity, a laptop, and the obsession to understand how people were making money online.

I didn't find influencer marketing in a classroom. I found it by watching how brands and creators actually work together online, and noticing everything that was going wrong.

Campaigns were treated like transactions. Emails were sent, prices were negotiated, content went live, and everyone moved on. But the creator rarely matched the audience. The brand rarely trusted the process. And most collaborations delivered far less than they could have.

I saw that gap and became obsessed with fixing it. And I spent years learning how to close it, not by building a team or renting an office, but by doing every part of the job myself. Prospecting, negotiating, managing timelines, handling payments, following up when things went wrong. Every campaign taught me something. Every deal that didn't close taught me more.

Six years later, I've built a network of creators I genuinely trust. Not because of their numbers, but because of how seriously they take their content and their audience.

That's what ADRIXA is built on. Not reach. Not impressions. The belief that when everyone trusts the process, the work gets better on its own.

Saif Eldin

Founder, ADRIXA

100+
Creators in our network
6+
Years closing deals
100%
End-to-end, start to finish

Like how
we think?

Then we'll probably work well together. Tell us about your brand or channel.

Get in touch →